Growth unleashed
Branding
UX
UI
Website (Next.js, Sanity)
Marketing automation
Digital marketing
Social media
Email marketing
Lead generation
PPC
SEO
Analytics
Growth strategy
Playful Pack is a premier dog daycare, boarding, and grooming business based in the DC Metro area. When they started as a single location in Annapolis, MD, we were there to build the foundation: a logo, branding, and a simple website. What began as a small project has grown into a long-term partnership where we’ve helped transform a startup into a rapidly expanding business, including corporate locations and franchises nationwide.
Our Impact
A Modern, Scalable Website
We designed and developed a corporate site built on Next.js and Sanity CMS, with seamless API integrations for booking, store hours, and customer reviews. This site functions more like a web app, ensuring a smooth and engaging user experience.
Data-Driven Marketing
With access to robust analytics, we’ve implemented data-informed decisions, optimizing every campaign for conversions and efficiency.
Lead Nurturing and Automation
By managing their marketing funnels and automations, we’ve ensured no lead is wasted—converting interest into measurable growth.
Results That Speak
Our efforts have contributed to 12x business growth over the last three years, alongside generating tens of thousands of clicks and impressions monthly through Google and Facebook campaigns.
Lessons learned
Collaboration Is Key
Success stems from a true partnership. Playful Pack’s trust, input, and commitment have driven the results we’ve achieved.
Data Is the Driver
From A/B testing to performance tracking, data has informed every decision, ensuring smarter marketing and business outcomes.
Websites as Platforms
The Playful Pack site is a testament to the future of web experiences—a hybrid between a traditional site and a high-performing app.
Results
12x
Growth in business revenue over 3 years
85%
Increase in lead conversions year over year
4.9
Average customer review rating across all locations
25k+
Monthly clicks generated through digital campaigns
$0.93
Average cost per click in marketing campaigns
170K+
Monthly impressions across Google and Facebook ads